Many people believe that social media is just a fad, or that perhaps it’s not for them. This change, however, isn’t going away. Nearly everyone’s target market is on social media. Consumers are now looking for advice and reviews on a product or service at social media sites. It’s a way of building brand awareness and reputation.
As with any type of media, it takes time to catch on, but social media has experienced an explosion in growth like no other type of media. Look at how many years it took to reach 50,000,000 users for each of these mediums:
- Radio: 38 Years
- TV: 13 Years
- Internet: 4 Years
- iPod: 3 Years
- Facebook: Less than 9 Months
Businesses are educating themselves on the proper strategies to use social media as a platform to help take their business to a new level of customer interaction. Are you doing the same for your business?
Below is a video produced by Eric Qualman of . It highlights the impact that social media has made in our personal and professional lives.
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